Fuller, stronger, healthier hair — starting in the shower. The MOEV Annurcatin Shampoo is formulated with 20,000ppm of natural Annurca Apple Extract alongside Biotin and a complete complex of 22 amino acids to strengthen hair from the roots, promote volume, and support healthy hair growth with every wash.

Caffeine stimulates the scalp to help support circulation and an optimal environment for growth, while Niacinamide keeps the scalp balanced and clear. The formula lathers richly, rinses clean, and leaves no heaviness or residue — customers report their hair staying soft, shiny, and noticeably fragrant for 3 to 4 days after washing.

Key Ingredients:

• Annurca Apple Extract (20,000ppm) — a high-concentration bioactive derived from the Annurca apple, researched for its ability to strengthen hair keratin, support hair density, and promote healthier, more resilient hair growth over time
• Biotin (Vitamin B7) — an essential B-vitamin that supports keratin production, strengthens roots, and helps maintain a healthy environment for continuous hair growth
• 22 Amino Acid Complex — a full-spectrum amino acid blend including Glycine, Lysine, Leucine, Methionine, Arginine, and more; provides the fundamental building blocks needed to repair, strengthen, and nourish the hair fiber from root to tip
• Wheat Gluten Protein — coats and smooths the hair cuticle on contact, delivering instant improvements in shine, texture, and manageability; helps seal in moisture and reduce frizz and breakage
• Caffeine — stimulates scalp circulation to help support a healthy growth environment and combat the early signs of thinning over time 
• Niacinamide — regulates scalp sebum, reduces irritation, and helps maintain a clean, balanced scalp for optimal hair health 
• Climbazole — a gentle scalp-active ingredient that supports a clean, dandruff-free scalp environment with regular use

Available in 300ml and 525ml